Coastal holiday destinations ended 2025 with stronger results than urban cities, posting an average increase of 3.9%, driven by a broad rise in revenues of 7% up to November, according to the latest Tourism Outlook report from Exceltur, the alliance representing Spain’s leading tourism companies.
Lanzarote stood out across the Canary Islands, with hotel profitability per room rising by 10.2% in 2025 to reach 127.80 euros. This marks the highest growth rate in the archipelago.
With this boost, Lanzarote now ranks as the sixth most profitable coastal destination in Spain. Only Ibiza-Formentera (170.30 euros), Costa de Barcelona (146.50 euros), Menorca (135.60 euros), Gipuzkoa (129.60 euros), and Gran Canaria are ahead. Gran Canaria’s hotels also performed strongly, increasing profitability by 7.8% to 128.90 euros.
Read the full article at Canarian Weekly.
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